Launch of corporate logo and website
New Corporate Logo.
Longford County Council took a major step forward in re-branding itself as a modern dynamic organisation with the recent launch of a new corporate logo and website. The logo designed by local graphic designer, Noel Strange places a strong emphasis on the Local Authority’s relationship with the citizens of the County, with the different Towns and Villages and with its ability to deliver for Longford when opportunities for growth and development are presented.
The design encapsulates the historical significance of County Longford together with its future potential and according to Paddy Mahon Chief Executive of Longford County Council presents ‘that sense of vibrancy that we want to portray to the outside world’. He added that ‘if we want to be seen as a modern forward looking County then we need to ensure that the way we present and market ourselves is seen as professional and appealing. This new logo with its’ emphasises on connectedness will form the bedrock of our relationship with all partners going forward’.
The new website www.longfordcoco.ie also received much praise when it was unveiled at the January meeting of Longford County Council. The user friendly interface is simple to navigate with primary focus on the service areas of the Council. The website reflects the changing user environment and with almost 40% of accesses now being received from mobile and tablet devices the site has been developed to be responsive to the device it is being viewed on. Updates to the online mapping and social media integration are also new additions to the site.
The members of Longford County Council were unanimous in their praise for the new site with Cathaoirleach Cllr Mick Cahill commenting that ‘it is an honour as chairman of the council to oversee the modernisation of the Council logo and website’. The new website will help to ensure that the Council can communicate with all its stakeholders in an efficient manner and will help to keep the public informed on initiatives, events or activities that the Council is involved in. Increased engagement with social media will better allow the public interact with their interest areas.
The new release is the first in a series of new websites that Longford County Council will roll out in the coming weeks with Longford Libraries website and longford.ie portal to follow.